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Trending On StrengthInBusiness

Multiple Beats One: Never Rely On One Marketing Channel

Having all your revenue coming from one source is a huge risk. Using a single sales and/ or marketing channel to market your business is a fatal mistake. Single-source dependency aka over-reliance on any one thing can ruin your business. How many sources do you use to promote your business?

5 Steps of a Simple Sales Cycle

The sales cycle is probably the most important part of a business cycle. You can be a master in lead generation however, if you don’t turn those leads into paying customers, you might as well call it a hobby instead of a business.

How to Ingeniously Embed Online Marketing Strategies Into Your Sales Process

You can do the right thing when it comes to marketing and branding, that is create valuable content for a relevant audience, onboard leads via Facebook ads and build relationships on LinkedIn — but if you can’t generate sales, you’re in trouble. Today I’d like to switch gears and talk to you about the sales process.

Podcast Interviews

Actionable marketing tips for savvy small business owners looking to get results, maximize profits and grow their business. Never miss an episode. Get free updates.