Marketing is getting into the minds of prospects; it’s about communicating to the world that your products and services are valuable and unique. Although it is fun and exciting, there will be times when you’ll feel lost and confused.
To motivate you to push forward I decided to share the following 25 motivational marketing quotes with you. The following powerful words of wisdom come from some of the most innovative and influential minds in marketing and business.
1. Marketing is a game of mental warfare. It’s a battle of perceptions, not products and services. – Al Ries & Jack Trout
2. When it comes to marketing, what you want is unimportant. It’s what your customer wants that matters. And what your customer wants is probably significantly different from what you think he wants. – M. Gerber
3. Do what you do so well that people can’t resist telling others about you. – Walt Disney
4. Marketing is about motivating people to action, often into doing something they would not do purely of their own initiative. – Dan Kennedy
5. If you can’t state your position in eight words, you don’t have a position. – Seth Godin
6. We can invent faster than the others can copy. – Ray Kroc, McDonald’s
7. Your culture is your brand. – Tony Hsieh, CEO Zappos.com
8. You can’t just ask customers what they want and then try to give that to them. By the time you get it built, they’ll want something new. – Steve Jobs
9. One way to sell a consumer something in the future is simply to get his or her permission in advance. – Seth Godin
10. When you try to be all things to all people, you inevitably wind up in trouble. – Al Ries & Jack Trout
11. The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself. – Peter Drucker
12. If you have more money than brains you should focus on outbound marketing. If you have more brains than money, you should focus on inbound marketing. – Guy Kawasaki
13. The aim of marketing is to make selling superfluous. – Peter Drucker
14. Don’t find customers for your products; find products for your customers. – Seth Godin
15. Before you create any more “great content”, figure out how you are going to market it first. – Joe Pulizzi & Newt Barrett
16. How dare you settle for less when the world has made it so easy for you to be remarkable? – Seth Godin
17. Marketers need to build digital relationships and reputation before closing a sale. – Chris Brogan
18. Business has only two functions – marketing and innovation. – Milan Kundera
19. If you do build a great experience, customers tell each other about that. Word of mouth is very powerful. – Jeff Bezos
20. If you’re attacking your market from multiple positions and your competition isn’t, you have all the advantage and it will show up in your increased success and income. – Jay Abraham
21. Next to doing the right thing, the most important thing is to let people know you are doing the right thing. – John D. Rockefeller
22. Go for the edges. Challenge yourself and your team to describe what those edges are, and then test which edge is most likely to deliver the marketing results you seek. – Seth Godin
23. Don’t bring your need to the marketplace, bring your skill. If you don’t feel well, tell your doctor, but not the marketplace. If you need money, go to the bank, but not the marketplace. – Jim Rohn
24. Facebook is for people, Twitter is for perspective, Google+ is for passion, LinkedIn is for pimping. – Guy Kawasaki
25. No matter what your product is, you are ultimately in the education business. Your customers need to be constantly educated about the many advantages of doing business with you, trained to use your products more effectively, and taught how to make never-ending improvement in their lives. – Robert G. Allen
Do you know of any other good motivational marketing quotes?