Corporates are investing heavily into developing appealing social campaigns that will attract new customers and increase sales. According to latest statistics nearly 25% of the marketing budget in 2018 will be spent on social media campaigns alone. Putting a lot of money into social campaigns does not guarantee success – especially if your strategy is…
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Welcome to our Strength In Business Podcast! Join Krisz Rokk and her amazing guest Debbie Buckley on this amazing marketing journey. This episode is all about the 7 Sins of Marketing. Debbie is a successful Business Mentor & Digital Marketer from the United Kingdom. She has run a business that turned over 1.2 million pounds…
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Welcome to our Strength In Business Podcast. Join Krisz Rokk discuss today’s marketing topic ‘7 Brilliant Positioning Statement Examples Followed by an Additional, Rather Poor Statement’. The majority of the companies that I will mention in a second are positioned excellent. The last brand lacks a strong positioning statement, as you don’t necessarily know what…
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Does your business have a website? Yes – Do you have a website marketing plan to help you achieve your goals and objectives? No – Than you should definitely join the online community asap otherwise you will continue losing money (sales, revenue, profit, you name it) and customers. 2013 has already started, nevertheless there’s always…
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Since YouTube there are no boundaries when it comes to creating online video content. Software Advice‘s B2B Demand Generation Benchmark Survey ranked video higher than case studies, white papers, webinars and live demos with reps. If this statistics doesn’t impress you than read on… Why should you care about creating online video? Google is the…
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No customers, no sales. No sales, no business. Simple but very powerful statements. Customers are the lifeblood of a business hence the importance of looking for several ways to increase customer loyalty. During the last years, corporations, small and medium sized enterprises have invested heavily into customer services and customer relationship management (CRM). Word-of-mouth remains…
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Have you incorporated a few powerful social media strategies into your website marketing plan? Among other factors, this will help you drive traffic to your website, engage your fans and followers strategically and improve your web presence. Targeting the right audience should be one of your top priorities. Even if social platforms offer a wide…
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What is 2013 going to look like? What surprises lie ahead of us in terms of consumer behavior changes, new social network launches and further technological innovations? How are all these factors going to influence your online presence? What do you need to know today in order to improve your marketing impact next year? Let’s…
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How do you attract public attention? Going viral with a video is definitely a great way to attract massive attention, traffic and improve conversion. And if you want to reach millions of people post an entertaining video or get some inspiration from the most successful commercial ads on tv. Video marketing is one of the…
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Have you ever been to a trade show? Have you noticed that the majority of attendees are influencers and decision makers? Isn’t that a great opportunity for you to be engaged and ready to market your business effectively? How do you sell your business at trade shows? Trade shows offer a perfect selling opportunity as…
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