Things on Facebook change almost on a weekly basis. How are you coping with that? Great, good, not very well? Well, can you even afford not to be in the ‘Zone’ and up to date? With all the current privacy issues going on (btw. no Facebook privacy changes, as less than 30% of users voted)…
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Small Business Saturday (SBS) is one of the shopping highlights for both US consumers and retailers. The SBS was introduced 2010 with the objective to help small businesses drive more customers into their stores. The Washington Post had this to say in their current news: Last year, American Express estimated that 103 million Americans shopped…
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So what’s the deal behind using Facebook, Twitter, LinkedIn and Co. as part of your marketing strategy? Are you using social media for a specific reason and purpose? Have you considered the risks associated with social media marketing? Here’s an interesting video from the ABC World News talking about the pivotal role of social media…
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How do you work with all the business data you possess? Do you use specific tools and instruments to track and analyze your marketing data accordingly? There is this predominant phenomena in business that emphasizes the importance of gathering huge amounts of data. One of the biggest issues companies face is not the fact that…
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How to Increase Your Online Influence with Google+ Google+ is a platform that was rolled out by Google to connect the social lives of its enthusiasts. It has been proven that these days, many connections among people happen on the web. Google, at the time of its launch referred to it as a project, but…
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Often businesses create products and services prior to asking themselves how to motivate people to buy from them. What are the key reasons people buy? And, why should they buy from you and not somebody else? Today, more than ever, people buy what they WANT rather than what they NEED. It’s quite a paradox if…
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What Are You Sharing On Twitter? Do you check your Twitter account every day? What are the things you love to share on this platform? Last month Diffbot’s Page Classifier API analyzed 750,000 links posted on Twitter looking for current development of online behavior. Here are some of the key findings. Does information shared via…
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Since Pinterest has joined the social media community, pinning has become ‘fancy and trendy’ 🙂 According to Site Analytics, Pinterest had 19.5 million unique visitors in July 2012. The average Pinterest user one and a half hours pinning images and thus connecting visitors to brands. [MediaPost] Pinterest generates more referral traffic than Google+, Youtube and…
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Google+ was launched on June 28, 2011. It’s the fastest growing social media network in history and has reached 25 million users in less than 30 days. Every month, more than 85% of global internet users search on Google thus allowing the search engine to dominate worldwide access points to the Internet [MediaPost]. Google is…
DetailsHow to win a negotiation? Strategies of negotiation: In business you need to have an objective in mind before you start negotiating. State the Win-Win intention upfront and create a collaborate atmosphere from the beginning. Do you know the number one reason why people avoid negotiating? It’s fear, the fear of looking bad. Do You…
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