Welcome to the March edition of our Best Book of the Month series. The book we picked for this month is Blair Singer’s bestseller entitled “Sales Dogs”. Blair Singer is a sales expert, speaker and bestselling author. He is a Rich Dad Advisor to Robert Kiyosaki in the area of sales, team building and leadership. Blair…
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What are Google Plus and Google Hangouts all about? What are the best strategies to position yourself on Google+ and become an expert authority? What are the biggest mistakes people make when they use this social media channel? The topic of today’s podcast interview is Google+ and Google Hangouts and my amazing guest is online…
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Welcome to the February edition of our Best Book of the Month series. The book we picked for this month is Les Brown’s bestseller entitled “Live Your Dreams”. Les Brown is one of the world’s most renowned motivational speakers and authors. He is a former member of the Ohio House of Representatives, radio DJ and host…
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In my last blog post I wrote about the importance of effectively integrating marketing channels in order to attract a broader audience and make more sales. Today, I’m going to focus on distribution channels — the concept of a vertical marketing system, to be more precise. First of all, let’s clarify the term of vertical…
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Do you keep your marketing channels in individual silos? Have you considered leveraging your marketing efforts with a more integrated approach? Successful marketing requires different channels to work in tandem. If you want to achieve better results make sure you integrate your marketing channels effectively to promote your products and services. Leverage your resources —…
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Welcome to 2014 and the January edition of our Best Book of the Month series. The book we picked for this month is George Samuel Clason`s financial bestseller entitled “The Richest Man in Babylon”. George S. Clason was a businessman, writer and soldier – he served in the US Army during the Spanish-American war. He is…
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A Very Happy, Prosperous, Joyful and Successful New Year! How did your New Year’s celebration go? Did you watch the traditional New Year’s Concert from Vienna yesterday? The annual New Year’s Concert of the Vienna Philharmonic (German: Das Neujahrskonzert der Wiener Philharmoniker) is a traditional concert of classical music, comprised of Strauss waltzes, polkas and…
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Welcome to the December edition of our Best Book of the Month series. The book we picked for this month is Robert G. Allen’s bestseller of 2000, “Multiple Streams of Income: How to Generate a Lifetime of unlimited wealth!”. Robert Allen is an American businessman and self-made millionaire. After graduating with an MBA from Brigham Young…
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If you want to spend some amazing days in Europe than you should definitely pay a visit to London. London is the multicultural hub in Europe, a melting pot of business, fashion, people, stories and culture. Let’s not forget the shopping mecca of Piccadilly – a place with tons of musicals, ads and some of…
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As technology evolves, marketers are facing new challenges positioning their brands and making their valuable message stand out from the crowd. These parameters might get one to think that the basic principles of marketing have changed too. Some things change while others don’t. The shift from print – radio – billboards – TV – to…
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