What happens to your business when direct sales becomes less effective? What happens when people stop sending you referrals? The Parthenon Philosophy states that you build your business on several robust pillars or marketing profit centers. But which pillars?
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Are you copying what seems to be successful? You see, modelling big business isn’t a good thing if you’re a small business. Big businesses have a different agenda and economics aka they operate with “play money”. Here are three common marketing mistakes for small business owners to avoid at all cost.
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What Facebook marketing hacks do you use to improve your results and increase ROI? Put the following five hacks to work for you and use Facebook’s amazing targeting power to hand-pick your ideal prospects.
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What podcasting system(s) do you have in place to support your growth? Do you have a checklist for creating and publishing a podcast? The following easy-to-follow podcasting system includes three simple steps…
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Kindle marketing made easy: The following 10-step checklist will help you publish your book on Kindle to position yourself as an expert authority, draw in quality prospects and make more sales. Amazon is the ultimate sales machine and Kindle is a publishing powerhouse.
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Marketing fundamentals are boring and unsexy. So, why bother with the very basics of marketing when there’s a new tool waiting to be discovered around every corner?
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Here are 5 essential questions to ask your customers now to get better results and grow your business. Gathering valuable feedback from customers will help you deliver a more targeted service.
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What is an ideal market? How do you pick a hot market? What about targeting? Discover the three mission-critical questions you need to ask yourself prior to launching your business.
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What’s the deal with Facebook carousel ads? Why is this format so special, and more importantly, why should you test this type of advertising for your own brands and products too? Facebook carousel ads allow you to showcase more images and links in a single ad for the same price. Automatically show the best performing images first.
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Is the eBook revolution just a fad? Are headlines such as “Amazon selling over 1 million Kindles a week” a thing of the past? What category is responsible for the decline of the publishing industry? Still worth joining the Kindle game? Loads of questions… and loads of answers presented as Kindle marketing tidbits coming up…
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