Have you incorporated a few powerful social media strategies into your website marketing plan?
Among other factors, this will help you drive traffic to your website, engage your fans and followers strategically and improve your web presence.
Targeting the right audience should be one of your top priorities. Even if social platforms offer a wide audience to reach out to and engage with, the shotgun sequencing and approach is a method that might bring you lots of fans and followers, but not the prospects, leads and customers you would rather wish to have.
Increasing your conversion rate should be one of the main goals of your website marketing plan.
Conversion equals money. It means you successfully turned a prospect into a customer and this should be an ongoing process. Leads are very important.
So, how can you use social media to attract free leads?
In the video below Facebook marketing expert Amy Porterfield shows you exactly how to use the world’s leading social media platform to generate quality leads and increase conversions.
Include Facebook Into Your Website Marketing Plan
Go Beyond Social Marketing: Submit your site to the right directories and get valuable links.
Here are some directories to consider submitting to:
Knowing your industry, understanding your target audience and being at the ‘pulse of news’ will help you focus on the right topics and trends. This will enable you to share fresh and valuable content with your leads, fans and followers.
What other social media marketing strategies would you include in your current website marketing plan?